ListarArtículos de investigación por tema "Consumer"
Mostrando ítems 1-2 de 2
-
Caracterización del consumidor de la carne de pollo en el área metropolitana de Monterrey
(El Colegio de Sonora, 2012-05-01)This article presents the results of a description of chicken meat consumers in the Monterrey metropolitan area, carried out using the CHAID algorithm (Chi-squared Automatic Interaction Detection), which allowed researchers ... -
Mexican Consumer Complaint Behavior
(El Colegio de Sonora, 2021-07-01)Objective: to examine the main determinants of consumer complaining behavior in Mexico from 2006 to 2017, using annual data for the 32 states. Methodology: a static balanced panel data model was estimated and later the ...